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CIMA E3 - Strategic Management Question Tutorial Sample Questions:
1. TTT recently appointed a new Chief Executive, R, to lead it through a period of major change. R immediately set up a change management team which consisted of several senior managers and directors from across the organization. Together, they formulated an overall goal for change and then spent several weeks presenting the need for change to all of the staff through a series of staff meetings. At these meetings R involved staff and built their ideas into the final change strategy.
R also set a series of interim goals to encourage ongoing performance throughout the change process. When the organization reached these goals, R widely publicized these achievements to help motivate staff.
However, after six months, TTT had failed to reach most of the interim goals that had been set. Most of the members of the change management team had not maintained a significant interest in the change process and many of the staff felt that there had been a lack of communication and reward following the initial few weeks of the change process.
Kotter suggested that there were eight steps required to successfully lead change.
Which TWO of the following did R fail to achieve? (Choose two.)
A) Develop a change vision
B) Empower broad based action
C) Never letting up
D) Generate short term wins
E) Incorporate change into the culture
2. Company CCC is an automotive component manufacturer. It manufactures three main products within its portfolio:
Product 1: Relative market share of 0.1; Market growth rate of -2%
Product 2: Relative market share of 4.0; Market growth rate of +3%
Product 3: Relative market share of 0.3; Market growth rate of +15%
Which TWO of the following statements are CORRECT? (Choose two.)
A) Product 2 is likely to be at the growth stage of its life cycle, have weak profitability, poor cash generation and high capital requirements.
B) Product 1 is likely to be at the mature stage of its life cycle, have strong profitability and further investment should be considered.
C) Product 1 is likely to be at the mature stage of its life cycle, operating in a contracting market and is fairly cash neutral.
D) Product 3 is likely to be at the growth stage of its life cycle, at high risk of failure and further investment should be considered.
E) Product 2 is likely to be at the mature stage of its life cycle, is likely to benefit from significant economies of scale.
3. Information Systems (IS) strategy is correctly defined as:
A) The planning, organizing, investment and control of information applications in the organization.
B) Decisions on the hardware, software and communications solutions used in the organization.
C) The roles and structure of information specialists in the organization and their relationship with users.
D) Identifying the information needs of the organization and aligning development to them.
4. M has been appointed as an external change agent to lead and implement a large scale re-structuring strategy which is being undertaken by a large bank. M has been appointed due to his extensive experience in a wide range of organizational re-structuring programmes. This re-structuring strategy will involve a large number of redundancies and the implementation of a new organization-wide management reporting system. M will need to work with staff from all departments and levels of the organization. The Board of Directors of the bank believes that an external change agent will bring more benefits to the change process than using an internal change agent.
Which of the following are the most likely benefits that could be achieved by the bank by appointing an external change agent to lead and implement the re-structuring strategy? (Choose all that apply.)
A) The change process should be less costly if an external change agent is appointed.
B) The external change agent will be more objective in decision-making than an internal change agent.
C) As a dedicated resource, the external change agent can give more time to the change process.
D) The bank can exploit the specialist expertise of the external change agent.
E) The speed of delivery of the change process will be quicker when using an external change agent.
F) The external change agent will have better relationships with the bank employees than an internal change agent.
5. An organization must acquire suitable hardware and software in order to implement a knowledge management strategy so that knowledge can be stored and communicated.
Which of the following would be appropriate systems to use in a knowledge management strategy? (Choose all that apply.)
A) Internet
B) Groupware
C) Intranet
D) Ledgers and journals
E) Social media
F) Local area network
Solutions:
| Question # 1 Answer: A,D | Question # 2 Answer: A,D | Question # 3 Answer: D | Question # 4 Answer: B,E | Question # 5 Answer: C,F |



